Wednesday, December 6, 2023
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Drive innovation within the period of AI with ISV Success


Microsoft Encourage is our annual occasion celebrating the group of over 400,000 Microsoft companions. With the fast developments in commercially out there AI cloud providers over the previous 12 months, any firm constructing cloud purposes—whether or not a start-up or a longtime ISV—has an incredible alternative to construct their AI-based choices and accomplice with Microsoft. The Microsoft Cloud presents a broad host of AI merchandise and platforms that may be built-in together with your purposes to create highly effective, complete, and related options that may be constructed and delivered by our market, all with industry-leading safety.

To assist your group’s progress and assist your exploration with our AI merchandise and platforms, we’re excited to announce that ISV Success is now typically out there to firms growing B2B cloud purposes utilizing the Microsoft Cloud. ISV Success helps firms construct and publish their B2B cloud purposes and purchase clients to drive gross sales by our market. ISV Success has already enabled hundreds of ISVs to launch new purposes on our market which can be searchable and transactable by our tens of millions of business clients. Since personal preview, participation in ISV Success has grown by over 500 p.c.

Harness alternatives with AI

ISV Success helps you create AI-powered purposes throughout the Microsoft Cloud—our collective providing of Azure, Microsoft 365 (together with Groups and Viva), Safety, Dynamics 365, and Energy Platform. By ISV Success, you obtain advantages with a retail worth of greater than USD125,000 to jumpstart your innovation. These advantages embody cloud sandboxes and developer instruments, curated assets, group steering, and go-to-market assist. That will help you keep present and forward on the most recent AI capabilities, ISV Success can be providing AI trainings, so what’s coming and easy methods to put together.

AI’s fast development serves as a driving motivator for embracing new enterprise fashions and nurturing invention. Microsoft supplies you entry to our present and future improvements, enabling you to:

  • Construct your personal AI and huge language fashions with Azure OpenAI Service in a non-public enterprise-grade setting. 
  • Innovate with Azure Cognitive Providers and low-code know-how with Microsoft Energy Platform that show you how to develop apps rapidly.
  • Study extra about upcoming function roadmaps, share suggestions on in-development work, and interact Microsoft 365 product teams with the Know-how Adoption Program (TAP).

And there’s extra. I’m excited to announce that by the top of the 12 months, ISV Success individuals will even have GitHub Copilot included of their advantages. With GitHub Copilot, ISVs can use an AI pair programmer to spend much less time on repetitive code, and extra time constructing revolutionary purposes.

At Microsoft Encourage 2023 and amongst our Microsoft Companion of the 12 months awardees, there are already inspiring tales of know-how suppliers tackling new buyer challenges, leveraging the advantages of ISV Success. Listed below are just a few examples of ISVs in ISV Success who’re doing so.

  • DataStax: DataStax empowers organizations—and builders—to construct real-time AI purposes. As enterprise strikes quicker and quicker, DataStax is leaning into {the marketplace} to speed up gross sales. Transferring in direction of a digital-first, B2B gross sales movement, DataStax is closing a number of six-figure offers by the Microsoft industrial market.
  • Profisee: Profisee’s grasp information administration answer is how enterprises can overcome their information points to unlock strategic initiatives. By centralizing their gross sales by market—they’ve created a mannequin for simplified promoting that’s resulted in over 800 p.c year-over-year progress in market gross sales.
  • Tanium: Since becoming a member of ISV Success one 12 months in the past, Tanium has received a number of seven-digit offers by the Azure Market. Tanium’s integrations with Microsoft present Azure clients with efficient and resilient IT operations and safety at scale, with real-time visibility, management, and remediation for wholesome and safe environments. And thru {the marketplace}, Azure clients can get Tanium’s product nearly immediately.

Promote quicker and get greater offers by {the marketplace}

Cloud marketplaces have emerged as the popular methodology to assist clients in managing their whole cloud property. Industrial clients are more and more navigating to marketplaces to search out options that assist them spend and fulfill their pre-committed cloud budgets. ISV Success supplies knowledgeable steering to get your options rapidly listed on {the marketplace} so these clients can discover, uncover, strive, and purchase your options. After your answer is listed, ISV Success helps you optimize your advertising with Market Rewards—now a part of ISV Success—to speed up gross sales.

That will help you construct new gross sales channels, multiparty personal presents are actually out there on our market when promoting to clients in the USA. This function empowers companions to collaborate collectively and create tailor-made options for patrons. You possibly can have interaction our broad accomplice ecosystem to promote your services and products in your behalf and scale your income era when you sleep.

Pre-committed cloud price range is the biggest driver for patrons utilizing cloud marketplaces. Microsoft routinely counts your complete sale in direction of a buyer’s dedication when shopping for eligible options. With our new multiparty personal supply functionality, the sale counts in direction of the client’s cloud consumption dedication in case your answer is “Azure profit eligible.” With developments in personal presents and versatile dealmaking options, your group has the instruments to succeed in clients, unlock budgets, and gas progress. Over 85 p.c of our enterprise clients with Microsoft Azure consumption commitments are actively shopping for by {the marketplace}—seeking to maximize the worth of their cloud spend.

“At Dynatrace, we sometimes promote into the enterprise, and practically all our clients have cloud commitments. With 100% of their buy for our answer counting in direction of their contract, {the marketplace} alternative is a win-win. The variety of market offers we’re transacting are rising as a result of clients wish to get extra worth from their investments and fulfill their commitments. And now with multiparty personal presents, we are able to open new gross sales channels by our partnerships whereas serving to clients maximize their spending energy.”

—Ayla Anderson, Senior Supervisor, Microsoft Alliance, Dynatrace.

Companion with us and be a part of ISV Success

This 12 months at Microsoft Encourage, we’re delighted to share with you the most recent in AI applied sciences, join you with consultants who’re prepared that will help you get began, and showcase real-world options powered by AI.

As we proceed to develop the Microsoft Cloud and {the marketplace} as the very best place to develop and promote AI-powered purposes, we’re most excited to see what you construct subsequent. We invite you to accomplice with us by becoming a member of ISV Success at present.

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