Home Robotics Unraveling the U-Curve of robotic deployment productiveness

Unraveling the U-Curve of robotic deployment productiveness

Unraveling the U-Curve of robotic deployment productiveness


College of Cambridge researchers discovered that robots can lower productiveness within the brief time period however can improve it in the long run.

fanuc robots manufacture cars on an assembly line.

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A gaggle of researchers on the College of Cambridge discovered that robots can lower productiveness within the brief time period however can improve it in the long run. This U-shaped phenomenon is because of the relationship between decreasing prices, growing new processes and innovating new merchandise.

The researchers studied trade information from the UK and 24 different European international locations between 1995 and 2017 compiled by the European Union (EU). Whereas robots have been proven to lift labor productiveness at an trade or nation degree reliably, it hasn’t been studied how robots have an effect on revenue margins at an identical macro scale.

Whereas the info didn’t permit the researchers to look at tendencies on the degree of particular person corporations, they had been ready to have a look at entire sectors, primarily in manufacturing the place robots are generally used. Combining the EU information with robotics information from the Worldwide Federation of Robotics (IFR) database.

Evaluating these two units of knowledge, the workforce was in a position to analyze the impact of robotics on revenue margins at a rustic degree. The researchers then carried out a sequence of interviews with an American medical gear producer to check their experiences with robotic adoption. In all, the workforce discovered that at low ranges of adoption, robots have a detrimental impact on revenue margins, however, at increased ranges of adoption, robots can improve earnings.

“Initially, corporations are adopting robots to create a aggressive benefit by reducing prices,” co-author of the research Chander Velu from Cambridge’s Institute for Manufacturing mentioned. “However course of innovation is affordable to repeat, and rivals may also undertake robots if it helps them make their merchandise extra cheaply. This then begins to squeeze margins and cut back revenue margin.”

Based on the researchers, many corporations undertake robotic expertise as a result of they need to lower prices. This ‘course of innovation’ might be simply copied by rivals, reducing prices throughout the trade and creating smaller margins for everybody. As soon as these corporations shift their focus from streamlining their processes to product innovation, which may give them better market energy and the power to distinguish from rivals, earnings improve.

“Once you begin bringing increasingly more robots into your course of, finally you attain a degree the place your entire course of must be redesigned from the underside up,” mentioned Velu. “It’s vital that corporations develop new processes similtaneously they’re incorporating robots, in any other case they may attain this identical pinch level.”

The analysis workforce mentioned that if corporations need to attain the worthwhile facet of the U-shaped curve extra rapidly, then they need to deal with adapting their enterprise mannequin concurrently with robotic adoption. Corporations can solely use the facility of robotics to develop new merchandise and drive earnings after robots are absolutely built-in into the enterprise mannequin.

This analysis was printed within the journal IEEE Transactions on Engineering Administration. It was supported by the Engineering and Bodily Sciences Analysis Council (EPSRC) and the Financial and Social Analysis Council (ESRC), that are each a part of UK Analysis and Innovation (UKRI). Chander Velu is a Fellow of Selwyn School, Cambridge. Duncan McFarlane, one other co-author on the research, is a Fellow of St John’s School, Cambridge.



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